Outkast

Outkast

Inspired by the Afrocentric psychedelics of George Clinton and Sly Stone, Outkast created an idiosyncratic sound blending funk and Southern bump. Outkast's blend of gritty Southern soul, fluid raps and the rolling G-funk of their production crew epitomized the Atlanta wing of hip-hop's rising force, the Dirty South, during the late '90s. Along with Goodie Mob, Outkast took Southern hip-hop in bold, innovative new directions: less reliance on aggression, more positivity and melody, thicker arrangements, and intricate lyrics. After Andre 3000 and Big Boi hit #1 on the rap charts with their first single "Player's Ball," the duo embarked on a run of platinum albums spiked with several hit singles, enjoying numerous critical accolades in addition to their commercial success.